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#notifications#app#notification#don#push#apps#phone#apple#off#more

Discussion (357 Comments)Read Original on HackerNews

lanerobertlane•about 19 hours ago
If my phone interrupts me, it should either mean someone genuinely needs my attention right now or it should not be disrupting me at all. That's my notification set up.

Apps allowed to receive push notifications

Phone, Messages, Whatsapp, Apple Health, [brand] bank.

That concludes the list.

There is no reason any other app needs to be able to instantly ping me. Most apps are not notifying you because something matters; they are notifying you because they want your attention.

I do not need notifications about streaks, sales, recommendations, delivery updates etc. All that can wait until I choose to open the app. It is not urgent enough to justify interrupting me.

hn_throwaway_99•about 17 hours ago
Yeah, this entire article is pretty transparent that it's from the sender perspective, and worried about platforms taking over "sender control".

Who is he kidding? The vast majority of apps have absolutely proven they can't be trusted to respect your attention. From my perspective, the more roadblocks the platforms put between unnecessary notifications and my phone, the better. And I don't think Apple or Google are some sort of heroes here, but I do believe their incentives better align with mine than the marketing department of some app I was forced to download because I bought a ticket once or something like that.

tambeb•about 16 hours ago
Notification categories are like mailing lists now. You may have unsubscribed from the daily deals email but you're still going to be auto subscribed to every new slightly modified category in perpetuity. Unless you fully disable notifications for an app (in Android at least, in my experience), new enabled by default notification categories are added all the time.
leonidasv•about 12 hours ago
When they exist at all. Many apps that provide important notifications (like delivery tracking, drop-off time etc) put them under the same category as marketing stuff. You can't have just the transactional tracking, you have to opt-in for the marketing notifications as well.
jmbwell•about 13 hours ago
There’s the other direction too. You only get a couple toggles, and something you actually need is behind both, so you can’t not get all notifications
nottorp•about 8 hours ago
iOS asks you if you want to allow notifications when each new app is started. You can just say no there and you're done.

It would be better if they were totally opt-in of course (1), but that's not bloody likely to happen.

(1) As in off by default with no questions.

0cf8612b2e1e•about 16 hours ago
I recently had to setup Microsoft Authenticator. It refused to register a code unless I enabled notifications.

You are a two factor app. I should never be in a situation where there is an unexpected login I need to verify.

dwedge•about 3 hours ago
I want scopes like Graphene has for storage scopes. I want this on my phone and browser - let the site/app think it has everything (cookies, storage, microphone, camera, notifications, whatever it wants) but it's all empty and does nothing.
1718627440•about 7 hours ago
Apps can know whether you granted permission?? That sounds like a security flaw.
wazoox•about 1 hour ago
AFAICT any TOTP app (FreeOTP+, Aegis...) works just fine with Microsoft services (or Google, etc). You don't actually need to install several TOTP apps.
implements•about 9 hours ago
Tip: The iPhone Passwords App has basic TOTP functionality (manually create a password entry and click “Set Up Code”). I have a few dummy passwords which are effectively just labels for some login codes - it’s one less App to install.
ishtanbul•about 12 hours ago
Okta has push as an option. Maybe msft has that too.
_carbyau_•about 16 hours ago
> I should never be in a situation where there is an unexpected login I need to verify.

Isn't that kind of the point? If someone else is trying to login somewhere with your credentials, your two factor will ping up?

account42•about 7 hours ago
This is all a consequence from running software that doesn't respect you and notification are just one of many symptoms.

I'd rather choose better software than let Google/Apple decide what software running on my device is allowed to do.

subscribed•about 4 hours ago
Usually you don't have any choice of the software if you need to use a particular product or service.
spwa4•about 7 hours ago
You mean it's a consequence of very large amounts of people refusing to pay for software, at essentially any other cost ...

Of course you could describe almost all of the internet that way.

iamalizard•about 17 hours ago
> From my perspective, the more roadblocks the platforms put between unnecessary notifications and my phone, the better.

I know lots of apps behave badly when it comes to notifications but I'd still prefer if the apps controlled the level of notifications they sent. I could, of course, reduce that client-side, but I don't see why I'd want Google or Apple or any other intermediary see or control the notifications.

If an app behaves inappropriately, I could uninstall it. If a gatekeeper like Google or Apple prevent an app from sending me notifications, I'd have to change my OS, usually my hardware, too.

Arainach•about 15 hours ago
This forces millions of users to individually monitor and fix dozens or hundreds of apps all the time - something most don't have time for and leads to an awful experience. Centralized controls are better for the user.
nickburns•about 15 hours ago
TFA discusses at-length how APNs and FCM are necessary intermediaries regardless, effectively creating a technical duopoly on 'push'. We all agree it would've been preferable for things not to have gotten this way, but here we are.
graemep•about 7 hours ago
> I do believe their incentives better align with mine than the marketing department of some app I was forced to download because I bought a ticket once or something like that.

Align better for now. It will get enshittified.

I try very hard to avoid installing apps specific to a particular business or organisation. So far I have only had to install a government app and some from banks. Even those are avoidable (but it would be very inconvenient to do so).

pants2•about 19 hours ago
The biggest problem are apps that do both. For example, I want Uber to notify me when my driver has arrived, but I don't want it to notify me when they have a special 10% discount on my next 5 rides. It's not straightforward to block one but not the other.
lanerobertlane•about 19 hours ago
If I order an Uber, I already know it is coming. I was the person who ordered it.

This is how taxis worked for decades before smartphones existed. You phoned for a taxi, then remained vaguely aware that it would arrive shortly.

The question is whether a single “it has arrived” notification is worth the surrounding noise: “driver accepted”, “driver is nearby”, “rate your driver”, “here’s 10% off your next ride”, and so on.

In most cases, it is not. The useful information is either already obvious (you can see the car outside) or you have re-opened the app to check where they are.

Operational and marketing notifications should never share the same permission. Until that is enforced at the OS level, I will treat them all as unnecessary spam.

ianburrell•about 17 hours ago
Android has different types of notifications for apps and can have them filtered separately. Unfortunately, some app makers like Uber are bad about labeling. Google would need to enforce labeling so transactional and advertising notifications are separate.
bossyTeacher•about 18 hours ago
The point of notifications is the convenience of not having to constantly check your phone for every single app you have (amazon delivery? just eats delivery? uber booking? claude finished its task?).
drstewart•about 9 hours ago
>If I order an Uber, I already know it is coming. I was the person who ordered it.

Which makes me wonder why you have notifications for your bank and Whatsapp enabled.

If I have an account, I know what transactions are coming out of it. I was the person who owned the account.

If I have someone's number, I know if I want to see messages from them. I was the person who gave them my number.

Seems really sill that you have notifications enabled for those apps. If you care about missing something, you'd just check them anyway.

pcl•about 18 hours ago
For me, it's quite straightforward. If an app makes an unsolicited spammy push, it's notifications-off. No exceptions.
dylan604•about 18 hours ago
Snapchat has to be the all time worst offender to me about abusive level of notifications. Luckily, you can turn them off, but holy cow batman, that's a lot of notification options to deal with.
Esophagus4•about 17 hours ago
Yes. I’d rather live with the temporary inconvenience of needing to open the Uber app to check the status of my ride once a month than wade through notification spam on an intermittent basis forever.
tiew9Vii•about 11 hours ago
Agreed, there’s a level of trust and as soon as the app breaks that trust with spam, notifications get turned off for that app.
conductr•about 7 hours ago
I just refuse to grant permission as my default. If I ever feel like I’m missing out, I can turn it on later. Usually I don’t and if I do I quickly regret it.
Gigachad•about 15 hours ago
Has been like this on my phone for a while. It's crazy when you see someone who hasn't blocked everything and their phone dings multiple times a minute.
ivanjermakov•about 6 hours ago
It's a failure of iOS architecture to not force applications to tag each notification with labels. App developers have to build notification management themselves for fine grained control.

Android has notification channels, but I'm not sure how widely it's used: https://developer.android.com/develop/ui/compose/notificatio...

pjmlp•about 6 hours ago
This is the kind of thing where we actually would like to have store policy enforce correct use of APIs.
unglaublich•about 18 hours ago
No one willingly says "yes" to advertisements, but people will say "yes" to important-updates(-and-advertisements).
nathanmills•about 18 hours ago
Then why is it whenever I watch someone use their computer they always accept cookies?
iamacyborg•about 18 hours ago
Hundreds of thousands of people declaratively opt into receiving marketing with informed consent on a daily basis. Just because you don’t does not mean other people are like you.
nurumaik•about 17 hours ago
Apple should add "promotional notifications" section to iOS, then ban everyone who don't put their marketing bs into that category
havaloc•about 14 hours ago
Yes! iOS 27 needs to categorize notifications using AI. Apps aren't supposed to advertise to you, but some don't allow for that distinction. I want notifications on for when my sandwich is arriving, but I don't want push notifications for a promotion. Some apps are good about this, others don't allow that granularity. I hate the all or nothing.

On the flipside, I have an app that sends notifications. We don't abuse it or use it for promotions, and APNS and Google's version works perfectly fine for us.

LtWorf•about 17 hours ago
Apple isn't your friend though.

edit: downvote all you want. Fact remains that there is no way currently to block advertisement notifications and no disincentives for those who use them.

ASalazarMX•about 18 hours ago
Some banks also do this, and offer no way to segregate marketing from utilitarian push notifications. This is borderline abuse of trust IMO.
rkagerer•about 18 hours ago
It's not borderline, it's absolutely crossed the line.
dijksterhuis•about 19 hours ago
periodically open the app every few minutes or so. once the driver is 5 minutes away -- go outside and wait.

it's a tradeoff. eliminating notification spam means behaving more synchronously when booking a taxi. i don't mind waiting outside for five minutes. especially if i'm not getting a random ping when i'm definitely not booking a taxi :shrugs:

volemo•about 18 hours ago
I prefer temporarily toggling notifications on because I really don’t trust my internal metronome.
showmypost•about 19 hours ago
Most people aren’t aware but there are laws that require granular notification consent. For example the GDPR has it. I’m currently fighting with a major bank and educating them about my rights. I want to receive security related notifications but not get spammed by “get a loan up to 50k without lifting a finger” type of bulls*. Send send this almost every week..
liotier•about 19 hours ago
The user legitimately considers the application as hostile - hence sandboxing... Notification spam filtering is now the obvious need at the sandbox's edge, with the whole customizable arsenal we have come to expect for our inbound mail. Of course, Google will not cooperate with anything likely to reduce sacro-sanct engagement !
pants2•about 17 hours ago
I definitely run all my emails through an LLM filter and wish I could do the same for push notifications!
nixosbestos•about 19 hours ago
Except that they did. Android has notification channels. Now, I suppose we could argue that Google could be more ham-fisted about forcing apps to use them, but that's murky.

In fact, Uber on Android does use these notification channels. I just have "All Promotions & Recommendation notifications" disabled, and then "Taking a ride" channel enabled.

ornornor•about 19 hours ago
I don’t know about uber specifically but most of the apps I use have a separate toggle for things like marketing. Maybe it’s an EU thing?
swatcoder•about 19 hours ago
The modern pattern in anywhere that allows it is to have dozens of ambiguously labeled toggles for nominally different notification channels, described only by a minimally brief and maximally ambiguous label. All begin as active until the user, in frustration, goes in and exhausts themselves disabling individual options without being sure which one is going to turn off the one single thing they actually want to be notified about.

Then next month, you create a new notification channel for your new promotional messages because too many people opted out of the old channels. You default that new channel to opt in, to make sure the user gets their chance to experience it and share in the delight you mean to share with them.

Presumably, you continue this until you have hundreds of such toggles and presumably some kind of dedicated Toggle Engineering Department that oversees them all. Nextdoor, Meta apps, LinkedIn, and countless others all appear to be competing for the most such toggles.

unglaublich•about 18 hours ago
That's how the design is supposed to work. But marketing realizes that no one voluntarily receives ads, so they mix em.
losvedir•about 18 hours ago
Tell me use iOS without telling me you do. Android has separate notification channel toggles, so I've turned off the marketing ones. I was shocked and aghast when I spent a year trying to use an iPhone that it didn't do this. Part of the reason I went back to my trusty Pixels.
MiddleEndian•about 5 hours ago
I use Android. Lyft put marketing notifications in the default notification channel on my device. If the Play Store were useful, they'd have banned Lyft until they fixed it. (haven't gotten one in a bit so maybe they did (or maybe I set something so that the app could only message me while it's active))
TingPing•about 18 hours ago
While iOS doesn’t do this at the OS level I’ve never seen an app that didn’t have these options. I assumed it’s required by Apple.
verelo•about 17 hours ago
Yep exactly this. The app developers are the problem, but Apple and Google are not helping here.
apothegm•about 16 hours ago
This. So much this.
Analemma_•about 19 hours ago
And the worst part is that Apple could fix this in a heartbeat. Uber is straightforwardly in violation of App Store policies about "no advertising in push notifications", but a) they're too big to fail and b) Apple advertises via push notifications all the fucking time, so they have no leg to stand on here.

It's infuriating that the one thing the App Store monopoly could be useful for isn't even actually used in practice (if you're big enough, ofc, you and me get to eat shit if we try to evade App Store policy).

vhcr•about 17 hours ago
Instagram is the worst offender, I only want to receive message notifications, but I got notifications about inane random stuff I've tried to disable but it won't work. I ended up having to disable notifications altogether.
mmoskal•about 17 hours ago
I believe the App Store policy is you have to have a setting to disable ads. And Uber actually has it (though it has 8 different channels or so, apparently "Uber teen accounts" marketing was added recently).

I used the setting and am not getting Uber ads (only Uber ride notifications).

Gigachad•about 15 hours ago
Presumably enforcing this would trigger an immediate legal response where Uber claims Apple is using their monopolistic control over the App Store.
pants2•about 17 hours ago
I would love if Apple enforced that rule, but they certainly don't
edoceo•about 13 hours ago
WellsFargo does that. Important notification and advert-BS on the same channel. If you block their notifications you don't get the near-real-time Zelle alert. Enabled you get what you want and also YOU MIGHT BE PRE-APPROVED!
array_key_first•about 15 hours ago
On Android with notification categories it is, but iOS doesn't have that. Also, I think it's mostly a trust system. But Uber in particular does actually do it right, and you can just turn off promotional notifications.
burnte•about 1 hour ago
I totally agree. Right now the apps that can notify me are phone, text, email, what's app, and a few bank apps. You are 100% right about turning it off on everything else.

I also stopped doing store loyalty cards about 7 years ago and it's been fantastic. I actually get a lot less junk mail and spam/"legit" marketing emails. I don't have a gob of cards to sort through.

Corporations should not speak unless spoken to.

bruce511•about 13 hours ago
"Marketing never met a communication system they didn't want to co-opt"

(I'm reminded of this every time a client want "WhatsApp support" in their (commercial) app, so they can "communicate with customers".)

But equally every user will have a different subset of apps they want notifications for.

For example shift workers need to know when they've been allocated a shift. Or when a shift has opened up (because someone scheduled failed to arrive etc.) One group of users consider this really important, another group of users treat it as spam.

But, per the rule above, unfortunately "useful notifications" can easily be subverted by marketing notifications. Yes I want to know my delivery driver is outside, no I don't want to know that you're running a special this week.

Unfortunately there's no way to solve this problem technically. Bad actors can (and definitely do) behave badly. But ultimately the system should work for "good citizens". In other words, the user should ultimately determine what they want to see of not. And if an app has "notifications on or off" as the only option then the user should ultimately determine that setting. Not Google. Not Apple.

Building society around the lowest-common-denominator just ends up sucking for everyone. We should actively promote good behavior, while allowing bad behavior to be punished. Not just banning everything "because it might be bad".

derefr•about 10 hours ago
You're conflating "push notifications" with "being alerted about push notifications." I have many "important but not urgent" apps on my phone configured to just silently add their push notifications into iOS's notification center.

With an app configured to do notifications like this, no banner shows up at the time the app's notifications are delivered; and these notifications don't even show up visibly on the lock screen. You only see this type of notification if you choose to actively scroll down past the "timely" notifications that do get delivered onto your lock screen, to "catch up" on all your notifications.

Basically, these notifications are relegated to an "email inbox" that you can check or not check as you like. But unlike your email inbox, you can go "inbox zero" on your notification "inbox" whenever you like without worry, since notifications (unlike email) are inherently prohibited from being a critical path in an app workflow.

MarleTangible•about 2 hours ago
Just curious, what do you do with the increasing number of companies that use push notifications as a form of advertising venue, and how do you differentiate the security warning notification from your camera app from their special weekly annual sale notification?

The marginal cost of each notification is so low that companies simply spam users nonstop, and their A/B tests shows that the revenue is increasing. What's being lost though is that we're getting more and more agitated with these brands and their uncapped malicious behaviors. This is also true with their UI and UX as well, they keep adding banners with incredibly small close buttons, because someone will continue with the shopping after accidently missing the tiny button, and that's an added sale, who cares about 99% of users who are fuming with dissatisfaction, what are they going to throw away their $200-300 smart home device because companies abuse them?

aftbit•about 1 hour ago
On my Android, I aggressively mute or uninstall any apps that send push advertisements. I haven't seen one in more than 6 months now. If they think they need to advertise to me, I think I need to do without them.
amelius•about 2 hours ago
> Apps allowed to receive push notifications

> Phone, Messages, Whatsapp, Apple Health, [brand] bank.

Anyone else annoyed by the fact that you can set up do-no-disturb, with exceptions for certain phone numbers, but it doesn't work for apps like WhatsApp?

scope2093•about 1 hour ago
I remember a while back I also had this issue on iOS (maybe around 2022 or so), though lately seems to be solved and works as one can hope so. When you're making the exceptions, do you explicitly input phone numbers or some other method? I selected contacts from my contacts list and it does the job. This is for iOS in my case. I'm not familiar with Android, so cannot give any input there..
amelius•about 1 hour ago
On Android I can "star" certain contacts.
everdrive•about 3 hours ago
Maybe it's for the best. The best practice is to have as few apps as possible. The moment an app is abusive with notifications, you know it's time to drop the app anyhow. A lot of people need that one final push to drop the app, so this could help.
jillesvangurp•about 18 hours ago
Apple and Google failed to make push notifications usable for the past decade. Most important notifications drown in a sea of absolutely irrelevant nonsense. It's a very primitive mechanism where many apps compete for very little screen real estate. Beyond "something happened!" there isn't a whole lot of information in most push notifications. They are mostly not very actionable and very vague about what actually happened. And "something happened!" just isn't very useful information to me. This has de-valued the whole notion of having notifications. Whenever something interesting actually does flash by, I often miss it or can't find it back.

The push notification UX is just beyond terrible and it just got worse over time as app developers tried abusing their super power of being able to interrupt the user at will and Apple and Google tried to get on top of that. The net result is something that's very mediocre for the handful of valid uses I have left for notifications. My list is similar to yours. Things like bank approvals, 2FA stuff, etc. are useful mainly as deeplinks into apps. But other than that, it's just not worth dropping whatever I'm doing and staring at my phone.

The most used apps on my Android phone (older Google pixel model) are Firefox and gmail and just a handful of other things. As a notification channel, my email inbox is actually far more useful than mobile push notifications. They are more actionable and informative. And I can individually unsubscribe them or filter them out and easily find them back. Most apps can do both and that makes the push notifications inferior and redundant.

iamacyborg•about 18 hours ago
> The most used apps on my Android phone (older Google pixel model) are Firefox and gmail and just a handful of other things. As a notification channel, my email inbox is actually far more useful than mobile push notifications. They are more actionable and informative. And I can individually unsubscribe them or filter them out and easily find them back.

There’s also substantially more filtering happening in the inbox which is mostly useful from a user perspective.

Yahoo literally wrote a paper more than a decade ago showing how they can model predictive causal chains for emails they expect you to receive, as an example.

https://dl.acm.org/doi/10.1145/2740908.2741694

asdff•about 18 hours ago
Gee lets take a 5 inch screen phone and have every notification stack up in 1 inch worth of space. I really hate ios18. Too bad ios26 is even worse.
grishka•about 2 hours ago
My notification setup is more elaborate (for one, I do keep social media notifications on, but silent) but yeah I agree in general. It frightens me seeing some other people's notification shades where they have 20+ spam notifications from all kinds of things that I wouldn't even consider installing an app for, and they're somehow fine with it.
e40•about 19 hours ago
Agreed.

And let's not forget focus modes... I have them that narrow greatly my default set of notifications, so I have a 3 tiers of notifications.

It's like the complaint I used to hear all the time: "Slack ruins work for me! OMG I can't work with constant interruptions!!" That is bewildering, because if that's how you feel, you haven't tuned your setup. Slack never interrupts me, yet I am response enough to slack messages. No one has ever complained about my response time. And I'm probably the most-messaged person on our Slack.

elliottkember•about 19 hours ago
> if that's how you feel, you haven't tuned your setup

The withering cry of the software engineer "just tune your setup!" This is simply not a thing that people will do.

The defaults are so, so important. They are crucial. The vast majority of people rely on the defaults to be sane. The defaults should be sane.

exmadscientist•about 19 hours ago
The other problem with Slack is that it just straight up... doesn't do what you tell it to. I have a set of notification settings that work for me. Slack goes ahead and just does something else, and you simply can't fix it to do what it's told. (Or couldn't, anyway; I've been off Slack for a while.)
TheNewsIsHere•about 19 hours ago
Absolutely agreed.

How much time must everyone be asked to waste to “tune” a working set of applications to something reasonably sane for human beings.

Sure, what is sane for one human might not be for the next, but it’s not as if trends cannot be discerned.

How ridiculous would it be to be told “if you don’t want people constantly barging into your office, lock the door”?

e40•about 18 hours ago
The idea that software like Slack could be setup as "one size fits all" is just ludicrous to me. We have options because different people require different settings.
hnlmorg•about 19 hours ago
For Slack, I find just changing the default notification sound to a simple and subtle ding works well.

When I’m focused, I don’t hear it because it’s too subtle. But when I’m not concentrating on anything, it’s more noticeable and I don’t mind the distraction.

This might not work for everyone (“YMMV” and all), but I’ve personally found it a very effective yet simple solution.

fastasucan•about 19 hours ago
If you are very present on slack, ofcourse you dont feel that you are interruped.
e40•about 18 hours ago
I don't know what that means.

I have no audible sounds from notifications. They don't go to my phone, with few exceptions. I get no popups. Yet, I am responsive. It was trivial to set up.

itopaloglu83•about 18 hours ago
I would say the same applies to background processing as well. A random app that I don’t interact with launching every minute and wasting everything from battery to network bandwidth is simply not acceptable, and most of the time they’re loading adds or doing some other stuff that serves me no good.
donmcronald•about 15 hours ago
I wish I could set this as the user. Apple ties background app refresh to the frequency of use, but that sucks for self-hosted photo backups. I use Immich and I don't open it too often, so Apple breaks my chosen backup system for my photos.
peterspath•about 4 hours ago
Same: Phone, Messages, Calendar, Apple Health... nothing else can send me notifications.

On my work I also disabled all notifications except for the calendar. Even slack message our main tool for communication is not allowed to send notifications. It is almost a productivity hack :P

grvdrm•about 4 hours ago
I agree with your points.

That said, my view is now (not novel, or unique) that I am not the customer in so many cases. Any app or platform with the slightest hint of an advertising end-game restructures my usage as the product.

The customer is instead the sender (or advertiser). So, I can't expect ideal app behavior and usage based on my intentions because I'm sold (as the product) rather than the other way around.

Maybe a cynical view, and there are exceptions, but don't think I'm far off.

miki123211•about 2 hours ago
The worst are apps that bundle genuinely urgent notifications with maketing brain-manipulation promotional crap.

Uber is a notorious example. I do genuinely want Uber notifications for when I use Uber. I do not care about whatever promotion it pushes at me.

pseudosavant•about 17 hours ago
Exactly. Senders have earned the questionable reputation that they have because they rabidly want your attention whether you want to give it or not.

I used the Southwest Airlines app recently and allowed notifications so that I could find out about things like delays and gate changes (both of which happened on my trip). Less than a week later I'm getting ads for travel "deals" pushed as notifications.

Unsurprisingly, it was difficult to find the notification setting, which was on their website, not even in the app.

hgoel•about 3 hours ago
Might as well use a dumb phone

I don't get what you guys are doing to be so bothered by notifications. I get them on my wirst and even then it isn't enough to take away mental bandwidth.

8fingerlouie•about 8 hours ago
I classify them even further.

I have broadly the same list as you do, but stuff like WhatsApp, Messenger, and other "non primary" communications platforms have silent notifications in the sense that they're not allowed on the lock screen or Home Screen. They simply display a notification counter.

Stuff I care about that I can't do anything about "right now" are allowed on the lock screen but quietly. That includes messages from the kids schools. Most is not even that important, like field trips "next week", but once in a while there's an "important" message I need to deal with.

gus_massa•about 5 hours ago
My bank likes to show offers, like a 10% discount in tires, but I have no car. Perhaps tree or four irrelevant messages per day.

I have MouseTimer that is an alarm that is nice to show to kids when they must wait or do something for 10 or 20 minutes. It should be able to ring and sometimes show notifications.

nottorp•about 8 hours ago
Health? Why, are you worried you'll miss the notification that you have a heart attack?

As for Whatsapp, maybe you're not in enough group chats that you still allow notifications...

ivanjermakov•about 6 hours ago
I also allow emails, but I'm very agressive at filtering promotion/junk emails with skip inbox rules: https://support.google.com/mail/answer/6579?hl=en
pndy•about 9 hours ago
I went even further and my small set of the most important applications runs in the background - rest doesn't have that privilege. I've treated my spare Samsung phone same way.

I also don't use Siri either beyond setting timers and lights in home and every application is also excluded from being "suggested". Apple for 14 years didn't bother to add support for Polish so it basically remains useless.

dylan604•about 18 hours ago
> Phone, Messages

At this point, I'm pretty much in some form of DND at all times. I have a very small list of people that I allow the device to notify me at any time for calls/messages. Everyone else gets silenced and I'll get back to them when I choose. All other apps have notifications disabled and I'm constantly nagged about it when using those apps

bambax•about 9 hours ago
Exactly. Same for me, except I don't have an iPhone and therefore no "Apple Health". I will take care of my own health, or not, on my own.

So I would say: only humans can send me notifications. That includes me in the case of 2FA. But no machine ever, for any reason.

DanielHB•about 4 hours ago
I disable all group chat notifications too, only direct messages trigger notifications for me.
kevstev•about 17 hours ago
I'm personally just at messages. And even then I make it clear I respond when I want to. Only phone rings/notifications I get are for those in my contact list.

Take your phones back. Life is immensely better these days.

Grimblewald•about 15 hours ago
Your position is that of any normal human. Google is committed to evil however, just look at how playstore notifications are tied to sales spam. Want payment notifivations? Gotta take the ads as well, not seperate toggles, one toggle. Drink liquid shit you tech peasant. Oh? this hostility drove you to f-droid? We'll unilaterally decide every device r belong to us, so we can disable competition we dont approve of. Welcome back to the liquid shit trough, peasant.
pjmlp•about 6 hours ago
Fully agree, the apps are to blame for misusing notifications for marketing and ads, they are the ones doing this to themselves.
quality_life•about 11 hours ago
There ought to be a flag to group all such notifications together and present them when the user wants to get to those notifications.
OptionOfT•about 16 hours ago
I have it turned off for my bank. For some reason Bank of America doesn't allow me to sign in with Face ID. I always need to get a text. Only reason I keep them is because I like a brick and mortar bank nearby.
xnx•about 14 hours ago
Attention(/time) is our most valuable resource. Protect it ruthlessly.
nicman23•about 8 hours ago
if a app messages me it is uninstalled. we have too many installed apps anyways.
Helmut10001•about 13 hours ago
I have my phone always in Do Not Disturb. That's it.
Gigachad•about 15 hours ago
It's absolutely disgusting how most tech companies use notifications as an advertising or addiction building channel.

On the rare times I use an app like uber eats, I uninstall it directly after because the app sends multiple adverts a day through the notifications. I want a notification purely to tell me the driver is almost here. And nothing else.

intrasight•about 16 hours ago
Phone, Calendar, Health - that's it for me
hedora•about 16 hours ago
I've noticed a priority inversion in recent iOS. Want to send me an SMS that matches a ban-list regex from a third party app, from a foreign phone number / obvious spam farm? No problem. The app to block you was auto-uninstalled, and the iOS notification filter will mark your message with the highest possible priority.

Want to continue a 300 message thread that I've been responding to? You're listed as my emergency contact, and called multiple times? Fuck right off. Straight to spam.

It's almost enough to get me to carry a second dumb phone or grapheneos device just so I can text and receive phone calls.

svachalek•about 15 hours ago
For me I definitely need Calendar and sometimes Clock (alarm). iOS is constantly freaking me out by prompting me whether or not I want to continue receiving notifications from those apps. To me those apps exist entirely for the purpose of generating notifications and it terrifies me that by repeatedly popping stupid questions like that, I'm going to accidentally answer wrong and effectively delete my most important app accidentally. It boggles my mind that somewhere someone thought Clock and Peggle were basically on equal footing here.
mikaeluman•about 8 hours ago
Spot on.
latexr•about 19 hours ago
To your list, I would add a calendar and reminders app.
nateguchi•about 20 hours ago
I feel like this article reads like the author is upset that Apple + Google prevent / control certain types of notifications (read: spam)

> Cross-sell, upsell, education and discovery can work on push

Push notifications should only be for transactional notifications. I don't want another inbox for junk.

baxtr•about 19 hours ago
Agreed. I have a doc appointment app, where I like the notifications to be on for reminders etc.

Lately they started sending marketing messages through that channel. Now I’m sure it’s possible to turn off the marketing messages. But I bet most people don’t know and won’t change that. It’s super annoying.

whstl•about 19 hours ago
Same for things like Uber.

I do want to know when a car is arriving.

I don't want messages asking if I'm hungry.

warkdarrior•about 19 hours ago
Hi whstl,

Are you hungry? Open your Uber Eats app now for 10% off.

/this message sent through PalantirFinder -- from marketing and coupons to ordnance, we deliver everything!

no-name-here•about 14 hours ago
> I’m sure it’s possible to turn off the marketing messages.

Uber may have that functionality, but a surprising number of other apps don't - for example Makro, Tops, and 7/11 Thailand, three very popular Thailand retailers, use notifications for when an order is out for delivery, about to arrive, etc. But they also send constant promotion notifications every day, even with audio alerts enabled.

GCUMstlyHarmls•about 13 hours ago
We must, at some point surely, reach an inflection where even everyday people are sick of this shit and start smashing their phones right?

There has always been "unpluggers" [0] amongst technologists, but the vibes are bad and getting worse. I feel like that is getting more common between "normal" people I know, but maybe outside of my country town bubble its not happening.

I was thinking we're only one or two big influencers away from a cascade, but then the ultra-influencers are never really going to commit because its their livelyhood and saying throw your phone away is self-limiting on the viral aspect.

I guess we're just stuck under the boot.

^0 https://biggaybunny.tumblr.com/post/166787080920/tech-enthus...

TheNewsIsHere•about 19 hours ago
I absolutely hate medical marketing. I recently decided to switch dermatology practices over a combination of bad data management, unwelcome marketing for cosmetic dermatology products, and unsolicited SMSs. I never consented to receive marketing or texts (or to lose my data in a data breach, or to be billed for the in person services by practices other than the one from which I received services and ignored unopened as spam because I didn’t recognize the sender, etc…)

But I digress.

iamacyborg•about 19 hours ago
And soon, those appointment reminders might quietly be dismissed by your phone without you being any the wiser.
EZ-E•about 11 hours ago
I wish Apple would force app developers to implement different "channels" for promotional notifications vs transactional - so that you can pick and choose which ones you want.
mycall•about 2 hours ago
In-app notifications settings should do this if they are trustworthy.
ghostly_s•about 16 hours ago
The "you" in the title's reference to "your push notifications" is not the user, it is the marketer. That tells you everything you need to know about the value of this piece.
iamacyborg•about 20 hours ago
Not upset, but increasingly concerned that all channels are being intermediated by big tech.
supriyo-biswas•about 10 hours ago
Something might come of introspecting why such controls are being built and desired by consumers instead of trying to frame everything as a "big tech evil!!1" narrative.
iamacyborg•about 9 hours ago
I’d recommend following your own train of thought, why is big tech so hell bent on intermediating the experience between their users and everyone else? They’ve done it for email, web search, mobile experiences, advertising, etc.

You want to use any of those things, you’ll have to pay their toll booth, figuratively or literally.

hithre•about 16 hours ago
Depends. Blackberry 10 hub was strongly designed as a shared inbox instead of a loose system of notification like ios or android.

And it was awesome.

lukeschlather•about 13 hours ago
I've definitely had notifications I consider spam direct from Google before. Apple/Google are not trustworthy.
tcdent•about 19 hours ago
Yeah these channels used to be respected in that way.

And then app developers discovered that hooks like "look what you missed" work on users and so now we all have to get them in the same category.

Forgeties79•about 20 hours ago
>discovery

I can’t think of a single app I want a “Discover” tab on anymore. The moment you include one is the moment there is someone trying to game it. I definitely don’t want push notifications trying to show me something new. I’m hardly lacking in distractions

(Yes I am sure somebody can give me an example of a good use of Discover but you get my point)

b65e8bee43c2ed0•about 19 hours ago
> (read: spam)

is it unironically incomprehensible to you that the owner of the device should in the one who gets to decide what is and isn't spam? it's not email where you can get bombarded with shit from any random server - you can mute or uninstall an app.

whstl•about 19 hours ago
It should but apps don't let us decide.

An intermediate seems to be trying to fix it.

Is it ideal? No. But it's the spammers who are to blame.

TheNewsIsHere•about 19 hours ago
You know, I would love a feature that lets me mark push notifications as spam, and optionally send them to Apple. The last part is important for a variety of reasons, one of which is that notifications can be end to end encrypted.

Spam filter push notifications.

Ideally enough spam reports for Uber Eat’s constant marketing abuse and they lose APNs access for the Bundle ID associated with the spam reports. For example.

b65e8bee43c2ed0•about 19 hours ago
like I said, you decide by muting or removing the offending app.
thisislife2•about 19 hours ago
That's not entirely fair to the author as the article also states that the consumer being in control is a must:

> Every step subtracts a degree of sender control. Some of it passes to the user, and that is a good thing: a person deciding what is allowed to interrupt them is the channel working as it should. The rest passes to the platform, and that is the part that should concern a sender, because the platform's judgment is opaque, unappealable, and increasingly made by a model rather than by a setting the user chose.

A platform has essentially two "clients" - the user and the developer. Without both, it wouldn't exist. And it is in the interest of both that the platform should have very limited arbitrary authority over them. Nobody can deny today that the platform owners today have too much power over their users and their developers, which makes it easy for them to commercially exploit them while undermining their rights. We need regulations and standards (for interoperability, which is one of the arguments being made) to counter this.

refulgentis•about 19 hours ago
Been an app developer since 2009, worked on Android for 6 years at Google. Push notifications suck, users hate them.

Simultaneously, I cannot match the pull quote, an argument summary, to their argumentation. IIUC if the reword patent / Apple’s summarizing disappear there’s 0 reason to say it wasn’t control passing purely to the consumer.

So I’m left a bit empty as the high-minded purpose has little backing, and thus comes across as bloviating.

cadamsdotcom•about 17 hours ago
I’m constantly amazed how passive people are with things that steal their attention

My phone is in do not disturb mode 24/7. If your app notifies me about something pointless, it gets deleted and I start using your website instead

I have a mail rule that moves any email with the word “unsubscribe” out of the inbox into its own tagged area. Every few days, I go in and unsubscribe to everything that’s arrived.

Whenever a retail point of sale worker asks for my details or phone number or asks me to sign up to their club, I ask if there’s a discount. Because if there’s no discount - they get no details. It’s a simple exchange; offer to pay a fair price for my details and I’ll consider it. But so far my time and details are worth more than any retailer has offered to pay.

pugio•about 17 hours ago
That unsubscribe rule is genius. (Obvious in hindsight, as the best things are.) Thanks for that.
cuuupid•about 16 hours ago
if you're in Gmail this filter works really well for me:

("list-unsubscribe" OR "unsubscribe" OR "list-id")

iamacyborg•about 9 hours ago
If you’re in gmail there’s literally already an interface to easily unsubscribe from stuff, it’s under “Manage subscriptions”. Yahoo similarly have a “subscriptions hub”
al_borland•about 16 hours ago
With the retailer asking for a phone number, I don’t see how it would ever be worth even entertaining. They will give you a discount once, then have and potentially abuse your information for years to come.
epicide•about 2 hours ago
That's precisely why I don't ever accept the bribe. If I don't like the non-discounted price, then I don't buy it. Now they neither get the data nor the sale.

What's frustrating is that a lot of grocery stores do this. If you sell something absolutely necessary, such as basic foods, you should not be allowed to do the whole "mark it up to mark it down" strategy.

Also, a tip for most grocery stores (at least in the US): enter in any area code plus 867-5309. Chances are high that somebody has registered it. It's better than sharing with a family member because so many people are using it, the data becomes less useful.

Alternatively, ask the clerk to "use the store card". Usually, they will oblige.

criddell•about 16 hours ago
You can make an email rule to filter those messages to trash.

I have my phone set to only ring for people in my address book. It’s probably time to do something similar for email. Not in my address book? Straight to trash.

al_borland•about 15 hours ago
Adding a filter is still extra work for me. Saying “no” stops the need for the rule and is less work than giving the info in the first place.

My phone is setup similarly. I did it manually back in the day, then sent some feedback to Apple, which they added in the next update about a year later. I’ve submitted a lot of feature requests, this was the only one they actually did, which is a great one. It made things much easier. Though they seemed to have changed the settings of how this works with the call screening feature. I used to have a shortcut to toggle this off and on, when I was expecting a call from an unknown number. I need to revisit my setup here, as the shortcut doesn’t actually do anything anymore.

Doing this to email is an interesting idea. If sitting in one ecosystem, maybe it would work. I’m fractured, so it’s a non-starter. Even beyond that, I think it would be an issue as there are real emails I do want to get which I’d never add to my address book, as I’d never send an email to the address. I think I’d want a whitelist for these addresses, that imported the emails from my address book as a base.

At work I had a rule like this for many year. Anything internal would pass, plus a few external domains I named. Everything else would go to a spam folder for vendor emails. Keeping up on this was hard. I ended up throwing in the towel a couple years ago after running the rule for 5-10 years. This blog post is what made me move away from this rule[0].

[0] https://herman.bearblog.dev/digital-hygiene-emails/

cadamsdotcom•about 16 hours ago
Yes - and a fair price would incorporate that.

Hence I doubt retailers will ever consider offering a fair price.

kilroy123•about 3 hours ago
I made a more advanced version of the unsubscribe thing to kill all unnecessary notifications from email. I made it open-sourced:

https://unfuck.email

makeitdouble•about 13 hours ago
> passive

I get your point and see it as valid, yet to nitpick most people don't feel they have a choice.

Not answering the phone or replying to people's messages is a no-no to many, which sets them in an arms race against spammers and social apps trying to get them from all fronts. And they get frustrated by us living in no-disturb land 24/7.

I don't know it could be solved, but I feel for them.

cadamsdotcom•about 12 hours ago
For sure - some folks have to unwind expectations they’ve let themselves be under around responsiveness to messages.

Feels like an education issue rather than a tech issue.. thoughts?

bix6•about 11 hours ago
I think it’s cultural. Someone sends you a message and knows you likely also have your phone on you. If you don’t respond they might feel ignored.

It can be hard to set phone boundaries with work. There are certain people who get very upset if I don’t answer their phone call.

lionkor•about 8 hours ago
Turn off all notifications except messaging and see how your day goes. It's not going to kill you. You quickly get used to regularly checking things you actually care about, and the rest has to wait until YOU care.

I've been doing this for many years, and none of my friends or colleagues are aware of it, and they don't need to be. Notifications don't help you respond quickly, they just grab your attention from things YOU wanted to do.

I haven't checked Discord today yet. I haven't checked my email. Whenever I do want to know if my friends wrote me, or if I have some new bills, or if I need to follow up on something, I will open the respective app and deal with it.

I can put my phone next to me for hours and not get distracted.

epicide•about 2 hours ago
> You quickly get used to regularly checking things you actually care about, and the rest has to wait until YOU care.

This was the biggest thing for me. Before, I was paranoid that if I turned off notifications, I'd miss something important. As though I didn't miss notifications anyway.

Getting used to regularly checking (important) things also has two wonderful side effects (at least it did for me):

* My "mental notification system" got better. Because I was less dependent on my phone doing it for me, I developed the skill more on my own. * The apps and services that I checked less and less frequently became more obvious in how unimportant they were to me altogether. I have far fewer apps and accounts now, making me MORE punctual overall.

thanksobama•about 2 hours ago
Whatever has replaced the Bulk Collection of Telephony Metadata Under Section 215 of the USA PATRIOT Act informs the architecture of the Apple Push Notification, Firebase Cloud Messaging, etc. Apple owns the persistent connection to every iPhone, and only APNs can wake your app. So "self-hosting" here means running your own provider (the backend that decides what to send and hands it to APNs) instead of paying a third party like Firebase Cloud Messaging, OneSignal, or Pusher to do that for you. The last mile is never yours however. Any architecture that routes everyone's traffic through a small number of identity-aware intermediaries is, by construction, a bulk-metadata collection system waiting for a legal instrument.

[2] In December 2023 Senator Ron Wyden disclosed that the U.S. government and foreign governments had secretly compelled Google and Apple to turn over information from push notifications, including communications metadata and sometimes content. A detail that should bother any developer: app developers have no way to stop the practice if they want to send notifications on the platforms iPhones and Android rely on. Apple had been gagged from disclosing it until the program became public, after which it said it was updating its transparency reporting to detail these kinds of requests. So the architectural hypothesis isn't speculative — it's the confirmed mechanism, differing from Section 215 mainly in domain (apps vs. calls) and legal vehicle (ordinary subpoenas, FISA orders, and NSLs rather than the specific business-records theory of §215)

[1] "Its just metadata". Thanks Obama! (joking of course, no single individual is responsible for these things, it is our collective political will and its the best we can do unfortunately)

[1] https://www.youtube.com/watch?v=9iUdm0QMDM0 [2] https://epic.org/sen-wyden-reveals-government-surveillance-o...

simulator5g•about 8 hours ago
This part is factually incorrect:

"...a notification lives only in the notification centre, which clears, drops and summarises what passes through it and retains nothing reliably."

Your notification center reliably retains information. Something like an inbox does exist, just not in userland: https://www.forbes.com/sites/larsdaniel/2026/04/10/fbi-pulle...

sparselogic•about 20 hours ago
> Over fifteen years the channel has been rebuilt around one assumption: the receiver's attention is a scarce resource the platform is obliged to defend. … As a sender you are on the wrong side of that assumption, whichever way the control moved.

Fascinating how the author openly frames the situation as the sender and receiver’s interests being opposed.

aidenn0•about 16 hours ago
They are not necessarily opposed, just in tension.

A zealous guard of your attention will occasionally block something you would like to have seen.

That being said, yes most notifications are garbage and should be blocked.

iamacyborg•about 19 hours ago
A fairly uncharitable read, I’d argue it states that the platform is acting on the platform’s interest, not the user’s.
sparselogic•about 17 hours ago
Speaking from the standpoint of a user: I consider my attention a scarce resource that needs defending.

To the extent a platform has the same assumption, its interests are aligned with mine.

To the extent a sender does not have this assumption, I want the platform to defend my attention on my behalf.

Tyr42•about 19 hours ago
> None of this bites evenly. The editing falls hardest on broadcast and promotional push; the notifications people actually want tend to pass through untouched or amplified.

Sounds fine with me?

toast0•about 20 hours ago
> For most of the channel's history they did very little of it visibly. The architecture was permissive of intervention; they simply chose not to intervene much. That restraint is what ended.

I guess it wasn't always visible, but they were intervening in some for or another since the beginning. At WhatsApp, push delay/suppression/coalescing was something we were always monitoring, and IIRC, it was part of the system since at least when I joined in 2011. If you don't work within the system, your users' messages don't get delivered timely.

iamacyborg•about 20 hours ago
Huh that’s interesting, do you have any further context on that? I’ve not worked on a product with anywhere near that scale before so monitoring has always been whatever I can get from commercial push platforms
toast0•about 19 hours ago
I mean... record the time we first send a push message, when a client connects have it tell you if it's because it got a push or user interactive start, check the time between push and connection, add that to your choice of time series graphing tool. Graph by platform, and you can see when the platforms are delaying pushes.

Some of the delay will be ordinary things like their push service fell over or is unreliable (you also get some feedback when they don't accept push messages), or their push connection runs into silent NAT timeouts on some networks. But some of it will be things like you ran into an undocumented push quota, so Blackberry users don't get timely pushes at peak, etc. On client platforms where you have reliable background execution with network connectivity, you can potentially signal connecting clients if platform push isn't working well and have them switch to persistent connections until the push service comes back. But that was never an option for iOS; it hasn't been a reasonable option for Android since at least Android 6 when Doze was introduced... and app killers before then made it hard before then; and all the other platforms are dead. Now, push really just has to work.

AFAIK, Apple has always been willing to deprioritize pushes when you send "too many", especially when there's no user interaction; or when they added silent (voip) pushes to wake up the app, they only let you have a few silent pushes if you don't post a user visible push.

For ordinary async messaging, push latency doesn't become a big deal until it hits double digit seconds. For voice/video calls, you really want pushes to be as near to real time as possible, or the caller is gone before the callee phone rings.

inventor7777•about 15 hours ago
While I have slight worries about what it means for users if Apple and Google notification services go down/censoring, I do appreciate the features that they provide to me as an end user.

So many apps use annoying and questionable marketing notifications that I'd say I have about 70% of app notifications disabled globally (because the app itself does not allow disabling notifications / has no granular control).

However, it seems that SOME self hosted services can directly notify you without APNS / FCM. As an example, see https://companion.home-assistant.io/docs/notifications/notif...

gumby271•about 12 hours ago
Am I understanding correctly that iOS notifications have to go over apns unless on the same local network as the HA server? I do appreciate that android makes this possible for ha and signal (and others) in all cases, it should be up to the user to choose centralizing the connection vs. slightly worse battery life.
balderdash•about 20 hours ago
I wish apple/google would implement better notification control - like the ability to turn off all marketing notifications, and a much better digest format
tencentshill•about 19 hours ago
Notification Channels is the official way to do this on Android, but it's up to the app developer to categorize them properly. They have no incentive to allow you to turn off ads.
aag•about 12 hours ago
Actually, they do have an incentive to let you turn off ads. If they don't, many users will turn off notifications entirely. At least if they categorize them, some users will just turn off the bothersome ones.
orrito•about 8 hours ago
I'd say most people don't though, and those people might be more influential to advertisements anyways so it's a net win for them.
gumby271•about 12 hours ago
If you're on Android, I'll always recommend Buzzkill to add very granular rules for notification filtering. I set up all kinds of filters just for the Amazon app.

On iOS I assume you're sol, that notification system is unhinged to my eyes.

aidenn0•about 16 hours ago
I just turn off all notifications for any app that sends me marketing notifications.
antiframe•about 13 hours ago
You are less charitable than me. Maybe I'll adopt your approach. I first give an app the benefit of the doubt and go into the apps notification preferences and see if I can fine-tune their notifications. If not, off for all at the OS-level. If yes, I tweak it, but if I get surprised by one later, off for all at the OS-level or uninstall. It's especially annoying because I don't have notifications shown on my home screen and need to unlock with a pin so if I go through the trouble of unlocking my phone to spam and I extra annoyed with the app.
iamacyborg•about 20 hours ago
That would be nice. I wouldn’t be surprised, as on-phone models get more capable, if we don’t see them start to build an “inbox” like we see with email where you can then start seeing much more heavy processing happening.
gumby271•about 19 hours ago
I think that's what the Notification Organizer on Android (maybe Pixel exclusive, not sure) does. It's sorting notifications into broad categories using AI and groups them in the notification shade.
iamacyborg•about 19 hours ago
Makes sense, Google definitely have a lot more experience in that space with gmail than Apple do.
asdff•about 18 hours ago
Too bad about the walled garden or you'd have this tweak already installed years ago.
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megous•13 minutes ago
There are apps that need 100% notification delivery reliability (in a sense that OS or delivery server itself will not be allowed to decide to just drop PN for policy reasons). I guess Google can only "solve" this (by simply not passing them through any "classification") for their own apps only?

For some android phone brands delivery reliability is like 40-50%. Some brands are better (reaching 80%, still bad) some very bad (usually the chinese brands, for some reason).

And the user has no say in this. They can't say: deliver every notification without classification. Or "allow this app to wakeup whenever it wants". Everything is babysat by the great overseer, even if you write the app yourself for yourself.

Have fun writing a telephony app that receives only 50% of calls. :D

mcdonje•about 4 hours ago
The entire architecture here is surprising to me.

>an iPhone could not afford to let every installed application maintain its own background poll against a remote server. The proposal...a single persistent TLS connection from each device to Apple, over which any registered third party could deliver alerts.

I thought apps were sending notifications locally in the device. Like, if a messaging app receives a message, there's a network call for that. Then if the messaging app wants to tell the user they received a message, it can just hit a local API for that, right?

Is the pattern actually that the app makes another network call to the notification service to register the notification, which makes another network call to the device to deliver it?

mrbombastic•about 2 hours ago
yeah this is what author hints at with "Push as a battery problem". Apps are limited by default in what they can do in the background due to this, so most apps are in a suspended state not making network calls when you are not using them. To avoid the app having to keep running this stuff is delegated to OS which tells the app, "hey I have a push for you wake up and handle it!" You can send pushes locally but because of the background limitation it is not practical for unpredictable events like messages coming in.
mcdonje•about 2 hours ago
What you're describing seems reasonable, but it doesn't align with what I quoted, unless I'm missing something, which I very well could be.

Having apps sleep and a daemon wake them to handle notifications doesn't require all of the notifications coming from Apple.

mrbombastic•22 minutes ago
Not sure i understand. Sure it doesn’t require it but Apple doesn’t trust you to handle it because you’ll probably drain the battery or spam the user or whatever, that is Apple MO, putting themselves in the middle so they can control the experience.

The single persistent connection is just to receive pushes, there is still some daemon controlled by apple in charged of dispatching to correct app.

limaoscarjuliet•about 2 hours ago
The first thing I do on every new phone is to turn off 99% of notifications. Messaging ones and email are first to go. I cannot stand the constant beep-beep.
drnick1•about 14 hours ago
Personally, I don't see a few permanent connections as a problem. My GrapheneOS phone is degoogled, and therefore apps such as Signal fall back to a WebSocket connection. Battery life is probably somewhat impacted, but I use too few apps to notice. And in any case, this is much better than allowing Google to stick its nose into my business.
gumby271•about 12 hours ago
Yeah I'm disappointed this isn't pointed out in the opening paragraph. It's fair to critique Google for convincing devs that fcm is the only option, and obviously iOS is designed for Apple to do whatever they want, regardless of the owner's wishes, but Android does have other, viable, options. iOS and Android aren't equally bad here.
QuadmasterXLII•about 15 hours ago
If my phone buzzes and I look at it and the reason was dumb, I delete the offending app and leave a 1 star review. I don’t know which of these steps are loadbearing, but my phone has gotten much quieter.
hennell•about 7 hours ago
IMO they should be doing way more to control push notifications, there's so much more control they could give the user, and many clear violations of their policies.

One of the best apps I've bought for android is buzz kill which lets you set rules around notifications. I have cool downs on family chats and social media so it doesn't keep buzzing when things kick off, filter Amazon alerts to only "we're two stops away" and "We've delivered" messages and dismiss the rest.

I have custom buzz patterns and sounds for urgent alerts and rules that batch notifications depending what WiFi I'm on, time outs on things that don't matter after a few hours etc.

My notifications list is now way smaller and far more relevant.

Also quickest way to sort out notifications is to take your phone off silent. Hearing everything coming in, you see more when it you can then decide if the notification should make noise, or exist at all on a per app basis.

mikaeluman•about 20 hours ago
I see the point. But honestly I am more concerned about having to constantly fight to turn off all permission allowances every time I install an app.

And the moment I have some faith and trust an app that I deem important, I get promotional junk as a "notification".

I would really like to have notifications allowed on certain apps like parking, or health etc., but all they seem to do is abuse the trust they are given, meaning I turn them off.

So where I agree with this author is certainly that more power belongs at the user.

thisislife2•about 19 hours ago
Apart from this, what is most needed in both platforms is an application firewall - not every app needs to be allowed to connect to the internet.
thewebguyd•about 19 hours ago
I can't believe this still isn't a thing outside of GrapheneOS. Being able to revoke network permissions is a fundamental security and privacy tool that's willfully left out of both Android and iOS.

There's zero reason not to include it as a toggle.

TheNewsIsHere•about 19 hours ago
On iOS it wouldn’t even be that hard. There’s already a toggle to disable use of cellular connectivity. Add a separate one for non-cellular (iPadOS can connect via Ethernet), and/or a “disallow all” toggle.

We are partly there in spirit with App Transparency keeping track of the IPs and hostnames apps connect to.

sor1nmarkov•about 7 hours ago
"having to constantly fight to turn off all permission allowances every time I install an app"

Are you really installing that many apps that this is so hard?

thewebguyd•about 19 hours ago
> certain apps like parking, or health etc., but all they seem to do is abuse the trust they are given, meaning I turn them off.

I've found that live activities on iOS helps with this quite a bit. Let's me keep notifications disabled on parking apps and DoorDash while still getting the tracking info I want in the live activity & dynamic island.

Otherwise, yeah, you just can't trust anyone to be respectful with notifications. Phone & a messages whitelist via focus modes are the only notifications I allow on my phone.

efitz•about 17 hours ago
Marketing and advertising people ruin everything they touch.
ProllyInfamous•about 4 hours ago
>"But salesmen exist because customers don't actually know what they want"

"I want item ABC rev D with options X, Y, & Z – I do not wish to pay for undercoating"

>[salesperson looks at autist dumbfoundedly] "I'm not sure we can do that; don't even know what Y & Z are..."

"It's a valid configuration, please just do this for me."

----

Why does my state still require new car sales via a dealership model?!

iamacyborg•about 16 hours ago
Don’t forget the engineers and product folks who build these systems.
annagio_•about 4 hours ago
Isn't this a strategic going for years now, throwing random notifications to make the user use more the app? I for once, block notifications from apps I don't want, because I don't like getting bombed with stupid ads etc.
_HMCB_•about 15 hours ago
Am I supposed to feel sorry for developers? How did this make it to page one?
extraduder_ire•about 13 hours ago
Seeing how they think about these things can be interesting.
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preciousoo•about 16 hours ago
I dont uninstall apps that annoy me with notifications, but I do disable them. Most of my notifications these days are news or texts. So be it
karlgkk•about 8 hours ago
> that answers to the user rather than to you. You cannot out-shout it, and there is no appeal.

"now here's a list of how to get around that!"

0x59•about 13 hours ago
I don't think I've got a push notification in awhile. Few months ago I switched to Lineageos and started using the web browser instead of apps. It's peaceful.

I still get notifications (SMS, email, calendar, etc) but nothing pushed

wps•about 15 hours ago
The real solution is to allow users to own their push solution, and for it to become more commonplace among apps to support alternative push providers such as Unified Push. Molly, the FOSS Android Signal client supports this configuration.
orf•about 19 hours ago
> Google followed in 2010 with Cloud to Device Messaging, then Google Cloud Messaging in 2012, then Firebase Cloud Messaging in 2016

Classic

pimlottc•about 14 hours ago
I’m curious if anything meaningful changed along with these name changes or it’s mostly issues of branding/implementation.
newtwentysix•about 10 hours ago
My Android phone has a long list of toggles under notification for each app. I am genuinely interested to make good use of that to optimise what notifications I recieve, but I am clueless about what each of them means . For example: badges, floating notifications, permanent notifications, unified support, alerts, etc.
dools•about 16 hours ago
“ None of this bites evenly. The editing falls hardest on broadcast and promotional push; the notifications people actually want tend to pass through untouched or amplified”

So … mission accomplished then? This is pretty much how I would like it to operate.

toomuchtodo•about 20 hours ago
Push notifications are for the user, not the marketer.

From the author's blog: "I do Revenue Operation, helping Marketing, Sales and Customer Success teams with data, process and technology."

iamacyborg•about 20 hours ago
You think there might be some sort of interaction between both facets there?

How is bad summarisation good for a user, for example?

TheNewsIsHere•about 19 hours ago
Probably depends on the user. Along with push notifications for almost every app on every one of my devices, I disable the summarization.

For me the notification is the point, and the point of notifications to me is that they deserve my attention. Of the vanishingly few apps I install these days, almost nothing can say it deserves my attention. Even my bank doesn’t get those privileges.

iamacyborg•about 19 hours ago
I largely do the same, and keep my phone on dnd mode.
AlexandrB•about 2 hours ago
The interaction is: marketers keep trying to abuse these systems and platform owners and users keep having to find ways to fight them off. Some of these efforts have unfortunate downstream consequences (like bad summaries).
nickburns•about 17 hours ago
> You think there might be some sort of interaction between both facets there?

With the exception of one trying to extract currency from the other, in exchange for something of dubious value—no.

AlexandrB•about 2 hours ago
> What the marketer can see

> Your visibility into all of this is poor by design, and getting worse.

Great! This article is all good news, it seems.

DrBenCarson•about 13 hours ago
Vast majority of software should not be able to send a push notification. Send an email if you need to alert me.
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passive•about 12 hours ago
For whatever reason, I get very few push notifications on my phone. Compared to my days at Blackberry, it's probably 10% as frequent that I get interrupted by my phone.

So good for me.

But there's some really scary stuff in here happening to other people that I'm not even aware of.

plasticeagle•about 19 hours ago
Massively overlong article that really could have done with an editor. Although obviously editors cost money, and I'm reading it for free, so I can scarcely complain. Nevertheless, some concision would have been appreciated.

I'm very unclear to me what the thesis of the article actually is. Yes, push notifications run through the vendor's servers. Yes, Apple fucked up hard by modifying the text within them - and I contend that such modification is impossible to perform automatically without unreliability becoming the norm.

The author also appears to believe that "broadcast copy" - otherwise known as Spam by those who like to write slightly more honestly - is a legitimate use of push notifications. It is manifestly not, and any app that tries will at the very least be immediately silenced. I wish I could find the tweet that put this sentiment more entertainingly than I ever could.

If App developers continue to abuse the push notification system in this way, Apple and Google will be forced to take steps to solve what becomes an end-user's problem. Yet another tragedy of the commons.

iamacyborg•about 19 hours ago
It’s a through line from an article I posted last week about the similar situation in email, which has a lot more depth as inbox providers have substantially more published papers and patents showing their intermediation.

https://www.jacquescorbytuech.com/writing/what-google-yahoo-...

The next post will be highlighting the difference between the actual state of the art techniques being deployed by large tech co’s (LinkedIn and Pinterest, for example) vs what’s available via commercial marketing providers and how most marketers don’t even make the most of the tools they pay for.

> The author also appears to believe that "broadcast copy" - otherwise known as Spam by those who like to write slightly more honestly - is a legitimate use of push notifications. It is manifestly not, and any app that tries will at the very least be immediately silenced.

Cool man, but it might surprise you to find out that people knowingly opt into receiving this stuff and actually consent to it.

npunt•about 13 hours ago
> Cool man, but it might surprise you to find out that people knowingly opt into receiving this stuff and actually consent to it.

Consent is more than pressing 'Allow' on a notification pop-up. It's often not even informed consent, as those pop-ups are usually a part of some onboarding flow where users are just trying to get to the value the app promises and pressing 'ok' to everything.

Even if people do indeed want notifications at the time of the ask, one doesn't really know if the message provider will wind up spamming, that's a matter of trust. And once opted-in, even if the users no longer want notifications, a lot just don't know how to turn them off. People are often incredibly accepting of sub-par experiences like this because of the friction and capability demanded of them to opt-out. My parents get tons of spam notifications that would pass your test of 'knowingly opt into receiving' but that when asked they say they do not want.

Finally there's myriad dark patterns that tons of apps use, like changing and resetting notification preferences among others.

I'd hazard a guess that observed opt-in rates far exceed users actual desires, so I wouldn't put much stock in them. I do agree that there are some people that like them tho!

Fwiw I've worked on both the delivery side (OneSignal) and developer side (Margins) so I've lived these choices and trade-offs. My believe is in terms of power dynamics, senders generally don't deserve their power to interrupt and should not possess that power. At best, they offer opportunities, which ideally are verified somehow prior to being presented to users. I'm happy that devices and ecosystems are moving in the direction of triaging and filtering sender content, as power needs to lie in the user's holistic, most pre-frontal cortex driven expression of their desired experience, and not just one moment's opt-in button they pressed.

Thank you for writing the article, good discussion points.

iamacyborg•about 7 hours ago
Yeah, that's true about the allow, and for sure marketing and product teams are deploying misleading consent priming which doesn't fully explain to the user what they're actually allowing in the first place, or setting baselines that are too permissive vs what the user is expecting.

> I'm happy that devices and ecosystems are moving in the direction of triaging and filtering sender content, as power needs to lie in the user's holistic

I don't disagree necessarily, but I see it as them putting themselves in a position to act as a toll collector, which has already happened with email and web search and is only getting worse with the introduction of LLM's into both of those things.

It's a bummer this article ended up doing much better than my email one, as I think that might better position the problem in a lot of user's minds and highlight just how much surveillance is sitting on top of those free inboxes.

autoexec•about 4 hours ago
What I'm doing: leaving them all off
felooboolooomba•about 17 hours ago
This article separately needs a summary at top.
iamacyborg•about 9 hours ago
Not everything needs to be summarised
wanderingmind•about 16 hours ago
The default must be pull, unless opt in for push. At the moment I would like notifications once a day or once a week for most apps. But instead I ha e turned it off completely, because of the push abuse. If I can configure to pull all the notifications on a predetermined cycle, it makes my life even better
baby•about 17 hours ago
Android is better because they allow you to change individual notifications right from the notifications themselves + granularly do it there also.

On iOS I have to find the right setting page and then all notifications are either on or off. Doesn’t make sense.

nielsbot•about 17 hours ago
You can long press on the notification (or swipe left?) and pick "Turn Off..." among other options

https://support.apple.com/en-us/108781#manage-alerts

baby•about 12 hours ago
turn off is the only option basically, try an android phone bro
Laurel1234•about 16 hours ago
This only works if the app properly tags notification categories, no?
aidenn0•about 16 hours ago
It also shows what category the notification was tagged with. An app that improperly tags notification categories gets one of two results from me:

1. Uninstall the app

2. If the app is non-optional for some reason, block all notifications.

avazhi•about 4 hours ago
I've had all notifications turned off expect for my immediate family (parents, wife) for years now. I'd get rid of my phone before going back to getting buzzed and dinged constantly.
bofaGuy•about 12 hours ago
I feel like the CAN-SPAM Act should apply to push notifications as well. I don’t know of any case that has tested this.
jacobajit•about 11 hours ago
iOS really needs LLM-based notification filtering. This would take care of promotional notification spam overnight. It would even enable fine-grained user filtering like "notify when - someone is messaging me about plans for today."
awakeasleep•about 11 hours ago
Because Apple makes iOS, they could have a much more rigorous solution, like Google’s.

A nondeterministic, energy hungry classifier is inferior to writing a policy to define channels.

jacobajit•about 11 hours ago
You really need both.

Channels are a great first level, and iOS absolutely needs to implement an Android-tier version of this.

But channels continue to be abused, even on Android. When all deterministic controls fail...

Secondly, channels are set by the developer (or platform). In an ideal world, I want to define whatever channels I care about, and turn them on/off at will.

LoganDark•about 13 hours ago
I need a feature to block my bank's incessant nagging about cash-back deals while keeping the ones about transactions.

Right now on iOS there is no way to do this. And yes, I've explicitly turned off the cash-back deals notifications in my bank app's settings and that is completely ignored.

gumby271•about 12 hours ago
I don't know if there's an iOS equivalent, but Buzzkill on Android is really great for this. I set up filters to hide all the stupid Amazon ad notifications.
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dualvariable•about 14 hours ago
let me pour one out for all my homies in the marketing department...
dmitrygr•about 15 hours ago
> 2 to 5 notifications per week is the optimal range for most apps and exceeding it materially increases uninstalls;

Wow. Y’all must be much more tolerant of your time being wasted than i am. One notification from an app I didn’t need/request/expect is cause for deletion. 2-5 per week would be enough to go and rate the app 1/5 on the AppStore and actively recommend everyone I know to delete the app.

> visibility into all of this is poor by design, and getting worse.

Good! I pay Apple big money to protect me (user) from you (abusive app developer, abusive by definition since you talk about my attention as if it were your property)

androidinlimbo•about 17 hours ago
That's why my next phone will neither be Android or iPhone.
bigyabai•about 20 hours ago
I'm surprised that the article is this long with zero mention of Senator Wyden's concerns vis-a-vis Google and Apple's Push Notification system: https://www.wyden.senate.gov/imo/media/doc/wyden_smartphone_...
iamacyborg•about 20 hours ago
I’m in the UK so I don’t catch all us news, good spot though
bandrami•about 10 hours ago
Also can the browsers finally acknowledge that allowing websites to request the ability to send desktop notifications was a terrible mistake?
lorenzleutgeb•about 8 hours ago
How does this not mention alternatives? Here: UnifiedPush.org

And the author is also wrong that all notifications on my phone go via Google. Signal and Mastodon notifications are set up via Sunup.

They seem to have given up. Don't do that please...

netik•about 13 hours ago
This sure sounds like a marketer spending far too many words crying that they've lost surveillance on their customers. Boo hoo, don't care.
dminor•about 12 hours ago
Predictably people are moving back to SMS for notifications. Not as nice for linking to your app but once the user opts in you don't have to deal with the Apple/Google complexity.
iamacyborg•about 9 hours ago
SMS will go exactly the same direction as push as far as being intermediated.
shevy-java•about 11 hours ago
I live a push-notification free life, aka no push ever.

I also saw elderly people receiving such notifications and not knowing why. Then I realised that this system is designed to abuse the elderly, so I am now totally against it.

tonymet•about 15 hours ago
Google/Outlook/etc intervening with email was a good thing and saved email with spam filtering and content ranking. Mobile Carriers have not effectively intervened with phone screening and voice calls are practically dead.

Intervening with push notifs could be a good thing. Notifs are approaching the point of uselessness. I turn all off by default now.

iamacyborg•about 9 hours ago
What’s fun is all that “intervening” infrastructure they’ve introduced also doubles up as a big surveillance network.
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elzbardico•about 14 hours ago
Oh man... I just wish someone invented some form of organization where workers could negotiate with employers in a more equal footing by doing this in a collective way.
nathanmills•about 18 hours ago
[flagged]
tomhow•about 17 hours ago
We've banned this account.

We detached this comment from https://news.ycombinator.com/item?id=48301060 and marked it off topic.